OurSay Insights

How to Create Compelling Content

From simple text to infographics, images, photos and video, content comes in many forms that can spur people to action. With only a brief moment to make an impression and entice people to get involved with your projects, digital communication provides opportunities to create engaging content that captures attention, stirs emotion, and encourages participation. Consider these tips to create compelling content:… Read more »

Removing Barriers to Participation in Online Engagement

It pays to think ahead and identify possible barriers that need to be overcome so your target community can participate in your online engagement. Here are 7 important points to get you started:  … Read more »

10 Reasons Why You Should Engage Your Community Online

A golden rule of community engagement is to go where people are and engage them when they have time to respond. Today’s online world provides digital access to reach more community members, wherever they are, and at a time and place that suits them. Here are 10 strong benefits of online community engagement:… Read more »

How to successfully integrate offline and online community engagement

Effective community engagement doesn’t have a one-size-fits-all approach.  Depending on your engagement’s community, subject matter, and objectives, different strategies both for online and offline engagement will be required. These different methods can be integrated to be complementary, overcoming the idea that they are competing alternatives. To ensure the successful integration of online and offline methods for community engagement you need to consider:… Read more »

OurSay is a trusted platform for community engagement.  Read our latest insights about online community engagement and strategic communication.

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